We've attended in an internal trainning in Vita. It was a creative trainning for their staff provided by a friend of this big boss.... who was a creative director in Nestlé.... He bascially keep saying what we explain to clients everyday... and told our dearest clients how bad taste their packagings are... and also their branding... and what is branding indeed.
Probably it make no difference to clients at the end of the day~~ but it was still such a happy day~~~
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